The pattern
The more people Diane worked with, the more complex migraine became. Every person seemed different — different symptoms, different histories, different patterns.
At first, Diane thought helping people would be much simpler than it turned out to be. Instead, it took four years of working closely with more than 400 people to understand how much the details matter, and how personal migraine really is. Dr. Zhang's guidance was critical throughout — every single person in the early years, and now the most complex cases.
“Finding relief wasn't about applying the same solution to everyone. It was about understanding each person well enough to know where to begin.
That insight became the foundation of Migraine Heroes.”
The work
For years, Diane worked directly with people suffering from migraine, one person at a time, refining the approach through thousands of conversations, observations, and experiments.
The product
Only much later did she begin building technology around that work — first through the podcast, then through the Migraine Heroes app — with one goal in mind: making that experience available to many more people than would ever be possible one-on-one.